Premium Houttuynia cordata from Guizhou’s pristine karst landscape
80% Global Supply from Guizhou • Chinese Pharmacopoeia Certified • Clean Label Preservative
What is Houttuynia Cordata (Zhe Er Gen)?
A 2,000-year-old “medicine-food” herb from Compendium of Materia Medica. Heart-shaped leaves, crisp white roots,
unique herbaceous aroma. Natural antimicrobial certified by Chinese Pharmacopoeia.
🌿 Flavor Profile: Pungent with sweet aftertaste • 75% of Guizhou households consume fresh
Why Only Guizhou Produces Premium Houttuynia Cordata?
- 27°N golden climate • 15-18°C avg • 10°C day-night difference
- Karst spring irrigation • 3× national selenium average
- 800-1500m cloud terraces • PM2.5 <20 • Zero heavy metals
80%
Global Supply
80%+
Japan/Korea Import Growth
12
Days Mold Delay
From Pharmacopoeia to Table: How to Eat Houttuynia Cordata
🥗 Cold Dish
75% household use
75% household use
🌶️ Hotpot Dip
With chili & fermented tofu
With chili & fermented tofu
🍿 Snacks
With potato/bean skin
With potato/bean skin
🍜 Instant Noodles
Clean label seasoning
Clean label seasoning
🍵 Herbal Tea
Throat relief
Throat relief
🥛 Yogurt
Local best-seller
Local best-seller
Global Success Cases
- Germany: 0.8% powder in plant meat → 18% sodium reduction
- Thailand: Houttuynia salad → 800+ units/month per store
Scientific Uniqueness of Houttuynia Cordata
🛡️ Natural Antimicrobial: Quercetin 3.5mg/g • >90% vs Staphylococcus • >72% vs E. coli
- Clean Label: 72% EU/US buyers seek natural functional ingredients
- Halal/Vegan certified
- Enhances immunity • “Natural antibiotic”
Our Star Product: Houttuynia Cordata Chili Sauce
Low-temp dried zhe er gen + premium chili. Spicy, healthy, appetizing. Clean label, shelf-stable,
hot-selling in China. Perfect for B2B private label.
